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digital strategy

for socially-conscious indie Businesses

 

 
 
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using design & technology together

to make it easier to start and grow your business

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PLAN

 Problem clarification + Measurable goals

Launch planning / Project roadmap

Sales funnel development

Content strategy

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Design

Logo and Branding

Concepts and Mockups

Website design / Optimization

Marketing materials

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SYSTEMATIZE

Business admin tools and Setup

Messaging guidelines

Content calendar

Marketing automation tools and Setup

Yeah, you're a business-owner. But you didn't start this adventure for the money or potential glory. (But hey, those are pretty sweet, too.) You started this thing so you could make an impact.

You care about making a contribution, and you saw the best way to do that was in the form of your work. By having the changes you want to see in the world reflected in way you do business.

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You're a
change-maker

And a big part of that is the "making." You just need help with a plan and some tools to get your work seen.

 
I’m on a mission to help more individuals build the answers to the changes they want to see in the world, by helping them start and grow purpose-driven, self-owned businesses.
 
 
 
 
 

Point me in the Right Direction

change-maker's blueprint

 

Walk There With Me

 strategy sprint

 
 
 
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Indie doesn't have to mean small.

Digital strategy helps you reach more people with your ideas, grow your community, and increase your impact (you know, the kind you can actually measure). In business terms, that translates to awareness, audience, and conversions.

I show you exactly how to get there and will help you design the communications and build the systems to turn your ideas into accomplishments.

kind words

from clients


Kat, you made the process so easy and fun! I could never have thought of all the choices you gave me. I had no idea how to go about doing anything and you took care of everything.
— Robyn Galster // Owner, Clayground Pottery Studio
Kat’s developing an impassioned community of followers – a critical element of our go-to-market strategy. Kat’s mechanical engineering and graphic design background gives her unique customer insight that she brilliantly uses to focus on the user.
— Brenda Discher // VP Marketing at Autodesk
During my time working with her I’ve appreciated her creativity, patience, and passion for technology. She’s proactive and exceptionally reliable.
— Michael Aubry // Tech Marketing at Autodesk
Kat’s talent went beyond the meticulous illustrations she did for our website. She was incredibly professional and client-oriented. She communicated with us extensively to ensure we shared the same vision, delivered efficiently, and was utterly gracious about making changes during the process - even when the misunderstanding had come from our side. I’ll be looking to work with Kat again in the near future.
— Philip Gold // CEO, Lumenflex
 
 

 

HEY! I'M KAT

I'm a multidisciplinary designer who uses pens, pixels, and planning to support people who are passionate about turning their big ideas into reality.

My work blends backgrounds in illustration, UX design, engineering (yeah, this dork has an engineering degree!), and marketing. I love working with people who want designs that are as impactful as they are good-looking. Because design isn’t just pretty - it needs to solve a problem. 

I'm also a digital nomad, minimalist, and paper notebook dork who loves dancing, bikes, board games, and tea. (So much tea.)  

Read more about me here.

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have tech start doing the work for you

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